3 Key SEO Strategies to Execute in 2012

first_imgseo best practicesGoogle’s come a long way since it was a twinkle in Sergei Brin and Larry Page’s eye in 1998.In fact, the search giant has come so far that, along with being valued at nearly $200 billion, it’s created numerous offshoot industries — like Search Engine Optimization — which exist to serve businesses trying to improve their relevance, presence, and reputation in Google’s results.And even though some experts continue to predict the eventual demise of SEO, Jason Acidre explains on his blog KaiserTheSage why it’s likely to evolve into a far more advanced practice than it is to simply go by the wayside. But the key for companies hoping to keep up with Google, he writes, is to improve their efficiency and marketing channel integration.Here are a few best practices that Acidre says businesses should adopt in 2012:Trust Optimization: It’s simple to understand a slightly more difficult to execute, but the more people trust your web content, the higher you’ll rank in search engine results.Mobile SEO: According to Google, 22% of searches will be performed on a mobile device next year. Focus on things like code validation, mobile appearance, and long tail keywords for speech recognition search.User Experience Optimization: Site speed optimization and user-friendly design will become significantly more important as web surfers become less patient and more picky about the sites they visit.In his full post, Acidre shares 16 total strategies and best practices, breaking them down with incredible detail and providing fantastic examples of each one. To read it, click here.AddThis Sharing ButtonsShare to FacebookFacebookShare to TwitterTwitterShare to PrintPrintShare to EmailEmailShare to MoreAddThislast_img

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